Andrew J. Rider, known as the "Cranberry King" in Hampton, changed the landscape of the industry in South Jersey. Rider owned the Hampton Cranberry Bogs and eventually incorporated a majority of the land and bogs within and around Hampton, NJ.

Rider also helped found Rider University. At the end of the Civil War, Trenton was beginning to be viewed as a center for business and industry. On October 1, 1865 the Trenton Business College was founded. Rider was appointed its first president and served in this position until 1901. The Trenton Business College later became Rider College, and finally was named Rider University in 1994.

Rider was also a member of the American Cranberry Association. In 1893, he was instrumental in the association's efforts to market the cranberry in England. He sailed to England with a crate of cranberries and convinced the chef to serve the berries as a sauce to the ocean liner's passengers. Rider also presented the passengers with bouquets of cranberries. Once in England, Rider discovered that the English prepared cranberries by boiling them in water without any other ingredient. This created a bitter tasting sauce, rather than the sweet treat Americans enjoyed. Rider compiled and distributed cranberry cookbooks to prevent against future confusion.

In England,  through a  bold action of entrepreneurship, Rider presented his cranberries to the Prince of Wales, who would later become Edward VII. The Prince  told Rider to prepare a crate for Queen Victoria. According to the story, now treasured among local cranberry growers, the Queen's immediate  delight with cranberries opened the door to the English market.  In 1894, England imported 5,000 barrels of cranberries and Rider was hailed as the "Cranberry King" throughout  South Jersey.